CapeLinks Blog
Online Marketing, Advertising, Internet Strategy & Other Stuff
I had a client of mine call me last week. He said someone tried to hijack his Homeaway vacation home rental listing and scam one of his potential renters by contacting the renter and acting as if they were my client (the property owner). Anatomy of a Vacation Rental Scam
In a nutshell, this is how it happened. Because he rents his house for ~$5000/week, my client checks his emails obsessively during the height of the rental booking season. He told me that he had checked his email around 8:30...
With the economy the way it is, having a successful vacation rental season may make or break some people that own second homes, so follow along and learn how to market your vacation rental property like a pro.
I wrote an article several years ago on advertising vacation rentals and figured it was time to update it. But instead of rewriting that one, I figured I’d write a new, more meaty one here. Plus, like having more than one vacation rental listing, having two articles on vacation...
Try it Local Cape Cod
To answer the rising popularity and the growing need for a local Cape Cod group deals or social coupon site like Groupon and Living Social, the Cape Cod Chamber of Commerce launched a group coupon site with Try It Local Cape Cod. Are local group deals a good idea and will it pan out for local Cape Cod businesses? Read on to find out.
With the growing popularity of social coupons or group deal sites like Groupon and Living Social, the Cape Cod chamber is hoping to get on...
What is Local Lead Generation? Local Lead Generation
Local lead generation is a local affiliate marketing service that supplies new customer leads to business clients. Using online and offline sources, the local lead generation company will acquire leads targeted to the client’s business niche and sell them to the business client.
Most often these are flat fee per lead agreements (like you will find with CPL lead affiliate programs), but there are other models as well. The other one...
CapeLinks owns hundreds of domain names and operates several different websites, so my contact information is all over the internet. Every day I receive hundreds of spam and scam emails for all sorts of offers.
Many times these scams target me through the websites and domain names that I own. They get my contact info from the domain name WHOIS database or fill out the contact forms on one of my websites. My email spam filter is pretty good, so many of these get thrown in the spam folder and I...
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